I love MOO Print’s (MOO.com) easy-to-use site, their desk-display-worthy, functional and recyclable packaging, and of course the beautifully-made cards. I had posted some cards I had printed to my Instagram which got some pretty good engagement, so it was a natural fit, although different from their typical aesthetic, when they approached me for their Font Influencer social media campaign.
For the campaign, I created promotional business cards and postcards using Moo’s Luxe Line of papers, and displayed them in sponsored posts in my @designermike Instagram feed. I was also featured in the @moo Instagram Stories (Stories layouts designed by MOO) sharing a bit about my typical work day, staying motivated and tackling client briefs, as well as a lettering time-lapse vid. 

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