Hand-lettered DesignerMike.art business card design.
Despite living in a digital age, the business card still has the power to create impact and connection. The idea behind the design for this card was to quickly and boldly define Designer Mike’s business focus and service offering in a visually impactful way. Leading with the ampersand, a mark symbolizing collaboration and cooperation, rendered in one of many of Designer Mike’s signature hand styles, this card aimed to appeal to the typographically-obsessed.
To create a tactile connection the cards were printed on MOO 100% recycled cotton. Having caught the attention of MOO's marketing team, these cards led to an artist feature on their blog and licensing for online product ads.
Featured on the MOO blog (Scroll down after the jump) and licensed for MOO.com product ads.